We turn human connections into business momentum
Born in Latin America and fueled by multidisciplinary talent across the region, BluHartmann was built on a simple conviction: that true growth happens where creativity, technology, and human experience come together.
Today, we call this belief Human-Driven Growth.
And it has helped companies transform the way they connect, operate, and scale—bringing them closer to the people they serve and the value they create.
We create future
Inbound & Experience
From the very first contact to long-term loyalty, our Inbound Area turns every interaction into real opportunities. Omnichannel support, efficient back-office operations, and intelligent traffic management—everything designed to keep your business moving at full rhythm.
Elearning
An educational optimization model inspired by the most advanced methodologies in Europe—designed to accelerate learning without compromising quality. Through RutaPro, we train professionals in less time, with high academic standards and partnerships with leading universities.
Media Area (Agency + Films)
Creativity that connects. Production that stands out. And strategy that guides every step. In our Media Area, we create campaigns, films, and content that don’t just get seen—they get felt—and deliver real results. As pioneers in the use of AI for social media and cinematic content, we push the boundaries of storytelling, blending innovation with emotion to shape the future of modern communication.
We are People
Sustainability & Impact
Sustainability that transforms. Innovation that restores. And a long-term vision guided by responsibility. Through our Green Business initiatives, BluHartmann supports certified carbon credits that fuel large-scale reforestation across indigenous and Afro-descendant territories in Putumayo. Every project strengthens ecosystems, empowers local communities, and contributes to thousands of hectares of new life—turning environmental commitment into measurable, lasting impact.
BLUHARTMANN©OFFICIAL BRAND
BHR Social Impact
BluHartmann Racing is our space for passion, community, and social impact. Beyond the track, we create initiatives that change lives—like 1km Una Sonrisa, our signature program designed to bring hope, support, and meaningful experiences to those who need it most. Energy, purpose, and action—this is BHR.
News
“1 km una sonrisa” social iniciative
Through “1 km Una Sonrisa”, BluHartmann brought purpose to motion—transforming every kilometer into an opportunity to uplift communities in need. What began as a simple act of solidarity became a movement driven by compassion, connection, and real impact. By uniting volunteers, partners, and local families, BluHartmann turned action into hope, delivering smiles, support, and meaningful experiences to those who need them most.
Enzo Ferreti New Ad Campaign
As part of the RutaPro launch, we introduced Enzo Ferreti—a charismatic Argentine character who embodies refined taste and celebrates the authentic soul of Colombian culture. Through his unique perspective, RutaPro highlights the blend of tradition, talent, and modern learning that defines our platform, bringing authority, personality, and cultural richness to every story we share.